Behind many great customer relationships is someone whose contribution is easy to overlook.
They spotted the fit. They brought Axiom into the conversation. They gave a team the confidence to explore a different way of working with its machine data. Then, as that team adopts Axiom and grows with it, the person who started the journey often quietly disappears.
Today, we’re launching the Axiom Partner Program to recognize that contribution and give the people who help those relationships begin a share of the revenue that follows.
Trust is how infrastructure gets chosen
The platform an organization chooses for its machine data shapes what its teams can see, how quickly they can act, and how freely they can ask new questions. It becomes the foundation for use cases ranging from observability and log management to product analytics and AI engineering.
That makes a credible recommendation unusually powerful. Someone who understands both Axiom and the organization in front of them can spot a fit that no campaign or comparison table could capture.
Making that recommendation takes judgment. It also means putting some of your own credibility behind the product. And we think that work should be recognized.
Built around the recommendation
You don’t need a reseller badge or a massive audience to become an Axiom Partner. You might be a practitioner, customer advocate, creator, community builder, advisor, or technology company. What matters is that you know where Axiom belongs and can credibly bring us into the conversation.
Our public program is deliberately simple. Apply, receive your referral link, and recommend Axiom where it genuinely fits. We’ll handle the product, evaluation, sales process, and customer relationship. You’ll earn 5% of the referred customer's eligible revenue for 12 months beginning with its first paid invoice. Rewards are paid in cash, or active Axiom Cloud customers can choose compute credits instead.
We really wanted the upside to follow the customer relationship. So if an introduction grows into a significant Axiom deployment, the value of the reward grows with it. There is no cap on eligible revenue within those 12 months.
Alongside the public route, we designed Preferred and Strategic Partner models for companies that repeatedly bring Axiom into qualified customer conversations or need structured co-selling support. For suitable Strategic resellers, that can include routes through AWS Marketplace Channel Partner Private Offers. If that describes your company, email partners@axiom.co to explore the right model with us.
Recognizing the people who help Axiom grow
Behind the scenes, Sayed from our engineering team connected Axiom to Dub. We have known Steven and the Dub team for some time and already trusted their platform with Axiom's short links, so it was a natural fit for the Partner Program. Dub gives partners a dashboard for their referral activity and rewards, but the principle is straightforward: when someone creates meaningful value for a customer and Axiom, they should share in it. That alignment is what makes community partner programs so valuable: the recommendation begins with trust, and the reward follows genuine adoption.
Formalizing the program gives existing advocates the recognition and reward their work deserves. It also gives more people a reason to start the Axiom conversation when they see the right opportunity.
If you know a team that should know Axiom, become an Axiom Partner. Bring us into the conversation, and we’ll take it from there.
Learn more about how the Axiom Partner Program works at axiom.co/partner-program.
